Bespoke Visual Design

At Poirier, we offer various visual design services to make your brand stand out. Poirier is your go-to.

What Is Visual Design and Why Does It Matter?

Visual design is the way your brand looks, feels, and communicates through imagery, layout, color, and motion. Done well, it makes your brand recognizable, easier to understand, and more persuasive.

Visual design matters because:

01

People form snap judgments from visuals, and good design builds trust fast

02

Consistent design strengthens brand recall and loyalty

03

Clear UI increases conversions and reduces frustration

04

Strong creativity helps you stand out in crowded markets

Our Visual Design Services

Website Design

We use UI/UX principles tailored to your brand and audience. Our websites look good and work smoothly, focusing on fast, mobile-first experiences that guide users to your goals.

Output:

  • Figma artboards
  • Mockups that show the website before development

Brand Ideation

We run workshops and research to find the right position and voice for your brand. Then we shape visual directions that reflect that identity.

Output:

  • Brand strategy document
  • Brand identity concepts
  • Brand storytelling framework
  • Visual mood boards
  • Naming suggestions
  • Brand activation ideas

Identity Design

Identity design is more than a logo. We create the visual system, including colors, typography, iconography, and motion, that gives your brand personality and consistency.

Output:

  • Brand guidelines
  • Brand presentation deck
  • Logo design
  • Branding materials
  • Logo animation

Graphic Design

We craft marketing and product visuals that communicate clearly across print and digital channels.

Output:

  • Marketing materials (brochures, flyers, posters, banners)
  • Digital assets (social graphics, website banners, email templates, digital ads)
  • Packaging design
  • Print layouts (magazines, catalogs, menus)
  • Infographics and data visuals
  • Book cover + interior layout

Illustration

Custom illustrations add a unique personality and storytelling to brands, websites, and campaigns.

Output:

  • Brand illustrations
  • Marketing collateral art
  • Website graphics
  • Social content illustrations
  • Book and editorial illustrations
  • Product packaging art
  • Character design and storyboards

Campaign Ideation

We build creative campaigns that match your goals, including product launches, awareness, or direct response — backed by research and clear creative briefs.

Output:

  • Initial discovery report
  • Creative brief
  • Idea workshop summary
  • Concept development
  • Strategic plan and presentation deck
  • Feedback report and final campaign proposal

Creative Direction

Our creative directors guide visual strategy across channels to ensure work is consistent, purposeful, and on brand, from concept to delivery.

Output:

  • Discovery report and creative brief
  • Mood boards and concept development
  • Storyboards/scripts for video
  • Design mockups and iterations
  • Final creative assets and implementation guidelines

Content Production and Handoff

We produce final assets ready for use and hand them off with everything developers and partners need.

Output:

  • Exported source files (AI, PSD, Figma)
  • Asset packs (web & print sizes)
  • Style tokens and CSS snippets
  • Animation files and specs
  • Implementation notes for dev teams

Clients That Trust Poirier Agency

Why Choose Us?

01

Strategic
Our design follows business goals, not trends.

02

User-Focused
We prioritise clarity and usability.

03

Consistent
Systems that scale across teams and channels.

04

Creative
Original ideas that fit your brand voice.

05

Collaborative
We work with your team, not around it.

06

Transparent
You see deliverables, timelines, and costs.

Connect With Poirier Agency
Go for it...
Not Just Experts. Artisans.

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FAQs

What’s the difference between brand ideation and identity design?

Brand ideation defines your strategic direction, including voice, positioning, and core messages. Identity design turns that strategy into visual elements (logo, colors, type, icons) you can use everywhere.

Typical timelines range from 6–10 weeks for a standard identity (research, concepts, revisions, deliverables). Complex or enterprise projects often require more time.

Yes. We deliver production-ready source files (Figma, Illustrator, etc.), export sets, and implementation notes for developers and printers.

Yes. We design across print, packaging, digital, and motion, and we provide specifications for print production and packaging die lines.

Costs vary by scope. We price based on deliverables, revisions, and usage rights. After a brief discovery, we provide a clear proposal.

Yes. We create scalable systems and rollout plans that keep messaging consistent while allowing for local variations.