Content Marketing Services 

Poirier Agency makes content that connects with people and gets results.

What Is Content Marketing and Why Does It Matter?

Content marketing builds trust and turns prospects into customers. Good content makes you more visible, shows you know your stuff, and gives people what they need when they need it.

Content marketing matters because:

01

Your brand gets in front of more people

02

Audiences stay interested and engaged

03

Search rankings improve with quality content

04

Real connections form with the people you want to reach

05

Better leads come through your door

06

Published content keeps working long-term

07

Companies that invest in content outperform competitors who don’t

Video Production

Video grabs attention fast. It’s also great for explaining complex ideas in a simple way.

What we do:

  • Commercial video production from start to finish
  • Social media videos built for each platform
  • Corporate videos and brand stories
  • Event coverage
  • Training and onboarding videos
  • Recruitment videos
  • Everything from planning to editing
  • Studio space when you need it

Photography

Professional photos make your brand look polished, help tell your story, and make an impact wherever you use them.

What we offer:

  • Brand and product photos
  • Corporate headshots and team pictures
  • Event photography
  • Lifestyle and location images
  • Photo editing and touch-ups

Written Content and Copywriting

The right words build your reputation, help you show up in search, and move people through your sales process. We write clear copy that connects with your audience.

Our writing covers:

  • Website copy
  • Blog posts
  • Email campaigns 
  • Marketing materials
  • Landing pages
  • Brand messaging
  • Cross-channel content

Clients That Trust Poirier Agency

Why Choose Us?

01

Data-Driven
Everything is supported with real numbers, real research, and real intent analysis.

02

Creative:
We find original angles and messaging that make your brand stand out.

03

Human-Focused:
SEO should feel personal. We write for humans first, algorithms second.

04

Technical and Strategic:
We blend UX, design, SEO, and development to deliver a full-scale solution.

05

Transparent:
You see what we’re doing, why we’re doing it, and how it’s working.

06

Collaborative:
We work beside you, not behind a curtain. You’ll always know the plan.

Help ChatGPT and AI Platforms Discover Your Business

SEO is no longer just about ranking on Google Search. The same principles now contribute to AI results, including Google AI Overviews and large language models, like ChatGPT and Perplexity. When your site is well-structured, fast-loading, and has strong backlinks, it signals quality to both people and AI systems. 

Case Studies

Within 60 days, The Hope Institute saw a 110% increase in organic traffic and a 3x improvement in lead conversion from search. Our targeted content strategy and technical fixes turned underperformance into long-term SEO momentum.

SOCARRAT saw a 184% increase in organic impressions and a 67% increase in revenue from organic traffic after just 90 days. This was achieved through a blend of technical cleanup, targeted content updates, and a focused backlink campaign.

+114%
Organic User Traffic
+65%
User Activity
+22%
Total Keywords
+30%
Keywords on Page 1-2 Google
+30%
Lighthouse Page Speed
4937
Website Clicks
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FAQs

What types of content does Poirier Agency create?

We make videos, take photos, and write omnichannel content. This includes commercial videos, corporate material, blog posts, website copy, and other marketing materials you need to show up online.

Content gets your name out there. It shows people what you’re doing and why you’re a trustworthy part of your industry. Smart content marketing helps you rank on Google by drawing more traffic and engagement. It walks potential customers through your sales process and turns visitors into clients.

Both help, but in different ways. Video works great on websites and social media because it grabs attention right away. Written content is what gets you found in search through strategic SEO and provides crucial details. We can help you assess which of our services best align with your goals.

Yes. We can plan your content strategy, make everything you need, get it out there, and track how it’s doing. We adjust what we do based on what you need and what you want to accomplish.

We think about strategy and creativity together. Our content strikes a balance between visual appeal, UX design, and conversion-focused copy. We do everything in-house, so quality stays seamless and all work is cohesive to your brand.

That depends on what you’re after. We usually look at things like how many people engage with your content, how much organic traffic you get, the number of leads that generate, conversions, and search rankings. You’ll get monthly reports that show exactly how content is helping your business.

We work with all kinds of businesses. Content plans are tailored to fit your market, your audience, and what your competitors are doing. Our multi-disciplined team researches your industry so the content is accurate and resonates with your target audience.